In one breath: Use the multi-purpose minimal principal. Combine multiple things into a statement. Do not stop after the first predictable one. Dig deeper, find, adjust and combine.
Note: multi = complex <–> minimal = simple
Have you ever asked yourself how you can look at an Apple Ad on the wall with three words and two hands and a device and notice how you suddenly dream about lifestyle, growth and how great you look in it.
That’s because one of the hardest things to do is to show less but engineer it to yet say a thousand words and take you away from your momentary thoughts the seconds you come in touch with it.
Lucky you will learn all about it now and understand how to create and adjust what I call Complex Simplicity.